2. Unsubscribe From Every Blog and Newsletter That Make You Feel “Less Than,” Icky, or Overwhelmed.
If it makes you feel icky, it’s not for you — simple as that. Nothing that you’re taking in should make you feel bad about yourself. Unsubscribe! Even if you think you should read it because everyone else is, or because they’re an industry expert, or whatever — if it makes you feel icky or small, nix it. Then bask in the feeling of empowerment that follows!
To take this concept a little further, think about this. It's natural to compare your shop and your work to others but does it really do you any good? Here are some reasons not to compare yourself to others:
- People tend to blog their successes. What you don’t see are the stories about bad planning, extra costs, lower than expected sales, slow months. What’s the whole story?
- Where you are and where you are going is different from everyone else. What are YOUR goals? Where do YOU want to end up?
- When you are struggling, comparing yourself to the image of someone else's success is just depressing. Stop!
- Believe in your prices. If you have done the math and you feel confident, be confident!
- Stick to your unique market. Find the things that work in your niche. Follow your plan and see where it takes you.
This is not to say there is not a time and place for comparison. Market research is an example of proper comparison. Just remember. There is always more going on behind the scenes.
How do you keep up your confidence and stick to your goals, even when it's hard? Tell us in the comments.